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Read more about the article DATA SHOWS HIGHEST VIEWING TIME ON RECORD FOR WOMEN’S SPORT AS FIFA WOMEN’S WORLD CUP ATTRACTS A YOUNGER, MORE FEMALE DEMOGRAPHIC 
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DATA SHOWS HIGHEST VIEWING TIME ON RECORD FOR WOMEN’S SPORT AS FIFA WOMEN’S WORLD CUP ATTRACTS A YOUNGER, MORE FEMALE DEMOGRAPHIC 

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LONDON, UK, 14th September — The Women’s Sport Trust has revealed that people in the UK are watching more women’s sport than ever before on TV with average time spent watching…

Continue ReadingDATA SHOWS HIGHEST VIEWING TIME ON RECORD FOR WOMEN’S SPORT AS FIFA WOMEN’S WORLD CUP ATTRACTS A YOUNGER, MORE FEMALE DEMOGRAPHIC 

Women’s Sport Trust produces comprehensive industry report into the positive impact of women’s sport sponsorship on brands

New research from the Women’s Sport Trust has shown the positive outcomes that can be achieved by brands sponsoring women’s sport. The report - developed with the sponsorship consultancy ONSIDE -…

Continue ReadingWomen’s Sport Trust produces comprehensive industry report into the positive impact of women’s sport sponsorship on brands

NEW WOMEN’S SPORT TRUST PARTNERSHIP WITH THE R&A REVEALS WOMEN’S SPORTS FANS FEEL UNDERSERVED DESPITE RECORD-BREAKING VIEWING FIGURES

LONDON, UK, 19th June — A new study from the Women’s Sport Trust has found that women’s sports fans in the UK feel underserved by the content available to them despite…

Continue ReadingNEW WOMEN’S SPORT TRUST PARTNERSHIP WITH THE R&A REVEALS WOMEN’S SPORTS FANS FEEL UNDERSERVED DESPITE RECORD-BREAKING VIEWING FIGURES

UNPRECEDENTED AUDIENCES WATCH WOMEN’S SPORT AS MAJOR PROPERTIES BREAK TV VIEWING FIGURE RECORDS AT START OF 2023

LONDON, UK, 18th May — The Women’s Sport Trust has revealed that the first four months of 2023 brought record TV viewership for women’s sport in the UK.20.6 million people, according…

Continue ReadingUNPRECEDENTED AUDIENCES WATCH WOMEN’S SPORT AS MAJOR PROPERTIES BREAK TV VIEWING FIGURE RECORDS AT START OF 2023

O2, RFU and Women’s Sport Trust join forces to help close rugby’s gender awareness gap

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https://www.womenssporttrust.com/wp-content/uploads/2023/03/O2-WST-LAUNCH-ASSET-16x9_v9.mp4O2, Rugby Football Union and Women’s Sport are collaborating to deliver a long-term study into the visibility of the England women’s rugby team ‘the Red Roses’The joint ambition is to use…

Continue ReadingO2, RFU and Women’s Sport Trust join forces to help close rugby’s gender awareness gap