We're delighted to announce that Claire Lewis has been appointed to the Board of Trustees.Claire Lewis brings a uniquely broad perspective to Women's Sport Trust (WST), both personally and professionally. Her…
Women’s Sport Trust has partnered with YouTube to launch an exclusive five-month accelerator designed to support current Unlocked athletes and alumni in building their digital presence and personal brands.With more than…
Today, we launch Inside Track, our first independent research membership focused on the visibility of women’s sport. The launch marks a significant evolution in how Women's Sport Trust shares its market-leading…
Women’s sport continued its record-breaking trajectory in 2025, setting new milestones for both audience reach and coverage in the UK. The latest Women’s Sport Trust Visibility Report shows that visibility grew…
Four key insights from Women’s Sport Trust in 2025 that highlight where the real opportunities lie as momentum builds into the new year.
The Women’s Sport Trust has officially launched Unlocked 2025–2026, bringing together a new cohort of 36 elite female athletes representing more than 20 sports. The programme kick-started with an in-person event…
Women’s sport reached record female audiences this summer in the UK, with significant growth across both broadcast and digital platforms.