WST and Virgin Money Giving launch #OneChallenge Film Series

Inspirational Films that show everyone can change the world…One Challenge at a time

Earlier this week, Women’s Sport Trust and Virgin Money Giving launched #OneChallenge to tell great stories of women’s sport in a series of film shorts.

Each short film concentrates on the extraordinary stories of two female superstars (and Greg Rutherford) meeting – in many cases for the first time – to discuss the great themes of sport. From muscles to motivation, adventure to parenthood, equality to overcoming terrible adversity.

Gail Emms, the 2004 Olympic badminton silver medallist, sums up the experience:

  “Between competing, training, traveling, resting, fretting … probably the last thing athletes do is talk to one another. Not fellow sportswomen from different sports anyway. The #OneChallenge series gave us that radical opportunity and we absolutely loved it. No subject was off limits – from love, loss, muscle, money, regret, joy and, believe it or not, opening a dachshund hotel – we pretty much covered it all. I’d love to thank Virgin Money Giving and the Women’s Sport Trust for making it happen and hope that everyone who watches the films gets a huge amount of entertainment and inspiration from them.”

With thanks to Charlotte Edwards, Kate Richardson-Walsh, Gail Emms, Becky James, Kadeena Cox, Ellie Simmonds, Katherine Grainer, Maggie Alphonsi, Goldie Sayers, Judy Murray, Kelly Smith, Sophie Christiansen, Lizzie Kelly, Claire Harvey, Davina McCall, Asha Philip, Jenny Jones, Emily Evans, Martine Wright, Michelle Partington, and special guest male appearance, Greg Rutherford.

…and special thanks to the driving force behind the project, award-winning sports journalist Sue Mott.

To watch all the films click here.

To read the story on Virgin.com click here.

“We’re thrilled to have joined forces with Virgin Money Giving on the #OneChallenge film series. These fabulous short films put a spotlight on role model athletes telling honest, funny and moving stories about what it takes to take up a challenge in sport and beyond. It is the sort of collaboration that shows what’s possible when a major brand like Virgin Money Giving uses their considerable influence to actively promote sport, gender equality and fundraising.”
 – Jo Bostock & Tammy Parlour, co-founders Women’s Sport Trust