How do we do it?

WE CHANGE THE CONVERSATION 

We are ambitious about women’s sport. We encourage an inclusive and imaginative vision of what’s possible – and then work to make it a reality.

WE AMPLIFY, CONNECT & STIMULATE

We are the “provocative glue’ bringing together influencers from across sport, business and media. We amplify what’s working, exchange ideas and stimulate action.

WE TAKE ACTION 

We are doers – when we see a gap, we take action to address it ourselves and /or work with others to do so.

Find out more about our powerful events, campaigns and media initiatives.